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St Clair County Community College
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Kotler, Philip.
Subjects
Social marketing.
Behavior modification.
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Kotler, Philip.
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Social marketing : i...
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Social marketing : influencing behaviors for good / Philip Kotler, Nancy R. Lee.
by
Kotler, Philip.
Los Angeles : Sage Publications, 2008.
Subjects
Social marketing.
Behavior modification.
ISBN:
9781412956475 (pbk. : alk. paper)
1412956471 (pbk. : alk. paper)
Description:
xii, 444 p. : ill. ; 24 cm.
Edition:
3rd ed.
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HF5414 .K67 2008
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St. Clair County Community College Library
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