Library Home Page
Library Home Page
 Home 
 Search 
 My Account 
   
BasicAdvancedHistory
Search:    Refine Search  
> You're searching: St Clair County Community College
 
Item Information
 HoldingsHoldings
  Author Notes & Sketches
  Booklist Review
  Choice Review
  Publisher Weekly Review
  Summary
  More Content
 
 
 More by this author
 
  •  
  • Young, Miles, author.
     
     Subjects
     
  •  
  • Internet advertising.
     
  •  
  • Advertising -- History.
     
     Browse Catalog
      by author:
     
  •  
  •  Young, Miles, author.
     
      by title:
     
  •  
  •  Ogilvy on advertisin...
     
     
     
     MARC Display
    Ogilvy on advertising in the digital age / Miles Young.
    by Young, Miles, author.
    View full image
    Subjects
  • Internet advertising.
  •  
  • Advertising -- History.
  • ISBN: 
    9781635571462
    1635571464
    9781635571479
    Description: 
    288 pages : illustrations (some color) ; 26 cm
    Edition: 
    First U.S. edition.
    Contents: 
    Codetta -- The digital revolution -- The short march -- The digital ecosystem -- To be or not to be a millennial -- The post-modern brand -- Content is king, but what does it mean? -- Creativity in the digital age -- Data : the currency of the digital age -- "Only connect" -- Creative technology : the sweet spot -- The three battlegrounds -- Digital transformations -- Five giants of advertising in the digital age -- My brain hurts -- The new shape of the world -- Culture, courage, clients and castanets.
    Add to my list 
    Copy/Holding information
    Call No.CollectionStatusLocation 
    HF6146.I58 Y683 2018Circulating BooksChecked InSt. Clair County Community CollegeAdd Copy to MyList

    Format:HTMLPlain textDelimited
    Subject: 
    Email to:


    Horizon Information Portal 3.24_8266
     Brought to you by your SC4 Library Team
    © 2001-2013 SirsiDynix All rights reserved.
    SC4 Library Catalog Interface